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How to Build your Brand through Alibaba Marketing Festivals

Video Summary

Jimmy Yu will explain the 5 steps you should do to build your brand


With more than 20 years international working experience inclusive of E-commerce, CRM, Marketing & Sales, with strategic vision while also pay attention on details.

Jimmy and team handled more than 1billion RMB GMV (B2C business) for different clients in FMCG, Fashion, Electronic Product industry like Friso, Kellogs, Uniqlo, 3M, P&G and helped a lot of international clients to do ecommerce in China successfully.

He has deep understanding of digital eco system in China with international vision , but also with solid hands on operations at ground level.

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