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How to Use Content for Growth

Video Summary

Content marketing is the most effective way to build brand, traffic and trust but that’s not all. Did you know there’s more ways to leverage content? Sujan walks you through how to use content to fuel the top of your funnel, repurpose content to nurture & convert your leads and for post conversion marketing. His talk will leave you with 15+ tactics to apply to your company today!


Sujan is the leading expert in digital marketing. He is a hard working & high energy individual fueled by his passion to help people and solve problems. Sujan is the co-founder of WebProfits, a growth marketing agency, and a partner in a handful of software companies including Narrow, Linktexting.com, Quuu, and Mailshake. Between his consulting practice and his software companies, Sujan’s goal is to help entrepreneurs and marketers scale their businesses. Sujan is an avid writer and to publications such as Forbes, WSJ, Inc and Entrepreneur Magazine. In his 13 years in digital marketing Sujan has helped companies like Sales Force, TurboTax, Sony, Mint, and hundreds of others acquire more customers, build brand awareness, and grow their businesses. Sujan took everything he learned in his career and wrote a book to help marketers with growth with his book 100 Days of Growth which has sold over 30,000 copies last year alone.When Sujan isn’t working his normal 80 hour work weeks (13.3 hours a day, 6 days a week) you can find him at the gym in the early hours of the day or at the race track racing cars and motorcycles. If you’re in the Austin, TX area and look up there’s a chance you might see even see him fall from the sky with his latest hobby, skydiving which emerged from his effort to conquer his fear of heights.

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