How videos go viral : Case studies

Video Summary

What do a YouTuber, a publisher and a CTO have in common? Mainly, an eye for things that make you go click. The first segment of our series of talks on influence asks: what is the formula for viral video? Our speakers have numbers in the dozens of millions to back them up.


Brendan Kane is one of the world’s top growth-hackers and Founder of SEAkers. He is the hired gun behind companies such as MTV, Rihanna, Paramount, Ikea, Taylor Swift, Universal, and Yahoo, helping them unlock value and transform their business on a global level.

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