In blockchain we trust: Future potential uses of blockchain
Blockchain technology has the potential to fundamentally change the way in which transactions and interactions operate. The technology underpinning Bitcoin has potential far beyond cryptocurrencies. This panel will explore the expanded uses of blockchain.
Maxim Tsaryk , Ask.fm
The ASQ Protocol is a decentralized solution for publishing, storing, sharing, engaging with and monetizing content.
We are building a decentralized content economy with a transparent incentive system that rewards creators in an open and transparent way and enables users to discover and engage with quality content.
VALUE FOR PLATFORMS
- New revenue stream
Additional revenue from interaction with the content
- A safe environment
The user base belongs to the platforms. Partnership with the protocol doesn’t force you to share your
users with anyone
- Transitional content
The content created on your platform can be shared to the other ones thus increasing the viral growth and your overall presence
VALUE FOR ADVERTISERS & BRANDS
We live in “information era”. It is important to keep track of content quality and get rid of fake news and identities.
The protocol allows:
- Fair and transparent transactions for all stakeholders
- User reputation management implementation
- Necessary infrastructure for content storing
Product placement is one of the most popular routes for advertisers to integrate their brands within the content. The protocol opens a new way of interaction for brands and their consumers. Brands decide how to reward users for the interaction with their content.
- Your audience is your researcher
- Brands can directly interact with the consumers
- Live feedback on any product
The protocol’s efficient content metadata processing allows platforms to rapidly categorize and distribute new content through the appropriate communities and channels. This will eventually include the rapid inclusion of new content from other platforms.
Collecting metadata allows:
- Predictive analytics to advertisers
- Targeted audiences and tags
- Reward distribution rules
ASKfm and NING are the first ecosystem partners that together have more than 260million users.
We are focused to bring the adoption of blockchain technology to masses.