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Make Your Marketing Memorable With Visual Storytelling

Video Summary

Attention is the new commodity. Visual Storytelling is the new currency. Did you know that the human brain processes visuals 60,000x faster than text? Or that web posts with visuals drive up to 180% more engagement than those without? Based on Jessica's book “The Power of Visual Storytelling,” this talk shows you how to use visuals and rich media to spark engagement, inspire brand advocacy, and deliver remarkable customer experiences. You’ll discover practical tips and thought-provoking examples from a variety of companies and industries.

Speakers

A highly creative professional and published author with a passion for brand storytelling. I've dedicated my career to driving growth acceleration and customer engagement for leading companies including Sprinklr, Dunkin' Donuts, TripAdvisor, and more, through innovative digital marketing, social media, content and public relations programs. I am also proud to have earned a Tier 1 Exceptional Talent - Digital Technology Visa in the UK - one of 200 selected in the world annually for this visa - as a result of my experience and contributions to the sector. This visa allows me to provide my own right to work in the UK vs. having to ask a company for sponsorship.

Throughout my career, I have thrived with an entrepreneurial mindset and a positive, can-do attitude. I take pride in teaching and mentoring the next wave of digital/social talent and enjoy leading and working with global teams who are motivated, passionate, hardworking and creative.

In March 2014, I published my first book with McGraw-Hill on "The Power of Visual Storytelling" with social media trailblazer Ekaterina Walter.

In addition to my work, I believe in sharing best practices by speaking at digital/tech conferences and contributing to industry publications.

Sampling of digital/tech conference speaking opportunities:
-SXSW
-Leade.rs Paris
-Hubspot's INBOUND
-Social Media Week London
-SocialFresh
-Socialmedia.org's BlogWell
-Social Media Marketing World
-WOMMA
-PRSA Digital Impact Conference

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