What are the biggest website mistakes? What are the most important search ranking factors? Which actions give you a durable advantage? Which tools are the best? How is SEO ROI measured? This is a complete course on SEO, focusing on the specific actions that drive rankings and targeted traffic.
Andy Crestodina , Orbit Media Studios
Andy is a co-founder of Orbit Media, an award winning, 35-person web design company in Chicago. Over the past 13 years, Andy has provided web strategy and marketing advice to more than 1000 businesses. Andy teaches marketing. He’s written hundreds of articles on topics like Analytics, content strategy, email marketing, search optimization and social media. He is also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.