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Snooping Into Google's Insights on Searcher Intent

Video Summary

Google is telling us what our customers are looking for; they've spent billions doing the research. All we have to do is pay attention. In this session, Rob will provide a guide for how you can take cues from Google, and create better strategies for gaining the attention of your customers at each stage of the purchase funnel.

Speakers

I'm a passionate, and focused entrepreneur, leading a very talented team of people at STAT Search Analytics. By unlocking insight in complex search engine data, we help SEO teams achieve amazing results.

We're based out of Railtown, in Vancouver. We're an unusual company, being completely private, bootstrapped, and profitable. We've experienced high growth over the past years and the team is now 45 people strong.

We are currently looking for:
- Full Stack Developers
- Data Engineers
- DevOps Engineers

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