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Social Media Performance Tool Talk: Listen Up!

Video Summary

Looking to measure your social media performance but not sure if you have the right tools in place? Or maybe you need a jolt of performance wisdom with the latest social tools? Join us as social media pro Neal Schaffer, co-founder of Social Tools Summit, introduces us to his favorite tools to help measure and optimize for social media success, and help deliver the performance you demand. Come prepared with your questions and let Neal guide you to the latest beams of social light.

Speakers

I am a leader in helping empower businesses and professionals to Maximize Your Social. I do this in a variety of ways:

- My social media agency, PDCA Social, empowers businesses to generate greater ROI from social media. While my initial focus was working with Japanese companies, I now work with any brand. If you're looking to collaborate with experts in social media for a collaborative relationship and to implement my unique brand of Social Media Growth Hacking, please reach out to me.

- For those companies looking to work with a consultant and not an agency, I continue to consult and coach companies of all sizes, from Fortune 50 to a Grammy award-winning musician, on social media strategy as well as being a trusted social media advisor and coach on retainer.

- I am a leading social media keynote speaker, speaking at more than 40 events a year on all things social media at marketing and social media conferences, professional associations, corporate gatherings, and in-depth staff trainings. Since first speaking in 2009, I have spoken at hundreds of events across four continents and eleven countries.

- I currently teach social media marketing at both Rutgers University Business School and the Irish Management Institute.

- I am also creating the first center of excellence around social media for those businesses that don't have their own: The Social Media Center of Excellence (http://socialmediacoe.com).

- I am the founder of an Inbound.org Top 30 marketing blog, Maximize Social Business (http://maximizesocialbusiness.com), as well as my own podcast, Maximize Your Social (maximizeyoursocial.com).

- I am the author of 3 social media books, including the definitive book on social media strategy that is also a textbook at many universities, Maximize Your Social, published by Wiley (http://amzn.to/2m7jXFK).

If I can be of any help please feel free to reach out and contact me.

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