/ Speakers / April Dunford

April Dunford

April Dunford

aprildunford.com

I am an experienced startup executive with a deep interest in how companies bring new offerings to market and get them into the hands of customers that are willing to pay for them. I have deep expertise in Market Positioning and have launched 16 products into market. I have experience creating new markets, expanding markets and positioning new products in existing established markets.

I’ve held executive roles in a series of successful startups as CEO, COO, VP Marketing and VP Marketing and Sales. I’ve also held executive roles at global companies such as IBM where I launched and grew a new product division.

I’ve done fundraising for several startup, and have worked through acquisitions both on the buy and the sell side. I have acquired a SaaS business and have been an angel investor in several startups.

I am an active mentor and in particular am currently mentoring a number of founders and high-potential employees. I am an active mentors with several startup incubators.

Lastly, I am an accomplished public speaker and in the past year have spoken at more than a dozen conferences focused on innovation, entrepreneurship and marketing. I am currently completing a book on positioning titled, “Obviously Awesome – How to Stand out in Noisy Crowded Markets”.

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